{"domain":"zara.cn","site":"https://zara.cn/","url":"https://surfingdog.ai/b/zara.cn","state":"done","checked_at":"2026-10-14T01:18:55.829892Z","scored_at":"2026-10-14T01:34:03.662336Z","rules":{"version":3,"url":"https://surfingdog.ai/v1/score-rules?version=3"},"agentic_score":33,"grade":"D","profile":{"id":"shop","label":"Shops","from":"category","category":{"group":"shop","id":"online_shop","label":"Online shop"}},"level":"payable","answers":[{"capability":"message","answer":"no","door":null},{"capability":"book","answer":"not_applicable","door":null},{"capability":"order","answer":"yes","door":{"type":"ucp","url":"https://www.zara.cn/.well-known/ucp"},"how":"UCP checkout","checked_at":"2026-10-14T01:18:55.829892Z"},{"capability":"signup","answer":"not_applicable","door":null},{"capability":"cancel","answer":"no","door":null},{"capability":"negotiate","answer":"not_applicable","door":null}],"capabilities":[{"id":"find","group":"find","state":"yes","evidence":"declared","basis":"structured_data","via":"name, hours and place","door":null,"source_url":"https://www.zara.cn/cn/","checked_at":"2026-10-14T01:18:55.829892Z","weight":5,"points":5,"experimental":false},{"id":"catalogue","group":"readable","state":"no","evidence":null,"door":null,"weight":10,"points":0,"experimental":false},{"id":"availability","group":"state","state":"no","evidence":null,"door":null,"weight":5,"points":0,"experimental":false},{"id":"message","group":"core","state":"no","evidence":null,"door":null,"weight":13.3,"points":0,"experimental":false},{"id":"negotiate","group":"negotiate","state":"na","evidence":null,"door":null,"weight":0,"points":0,"experimental":false},{"id":"book","group":"core","state":"na","evidence":null,"door":null,"weight":0,"points":0,"experimental":false},{"id":"order","group":"core","state":"yes","evidence":"declared","basis":"protocol","via":"checkout","door":{"type":"ucp","url":"https://www.zara.cn/.well-known/ucp"},"source_url":"https://www.zara.cn/.well-known/ucp","checked_at":"2026-10-14T01:18:55.829892Z","weight":13.3,"points":13.3,"experimental":false},{"id":"signup","group":"core","state":"na","evidence":null,"door":null,"weight":0,"points":0,"experimental":false},{"id":"pay","group":"core","state":"yes","evidence":"declared","basis":"protocol","via":"payment handlers","door":{"type":"ucp","url":"https://www.zara.cn/.well-known/ucp"},"source_url":"https://www.zara.cn/.well-known/ucp","checked_at":"2026-10-14T01:18:55.829892Z","weight":13.3,"points":13.3,"experimental":false},{"id":"change","group":"after","state":"no","evidence":null,"door":null,"weight":7.5,"points":0,"experimental":false},{"id":"cancel","group":"after","state":"no","evidence":null,"door":null,"weight":7.5,"points":0,"experimental":false},{"id":"track","group":"state","state":"no","evidence":null,"door":null,"weight":5,"points":0,"experimental":false},{"id":"return","group":"after","state":"no","evidence":null,"door":null,"weight":7.5,"points":0,"experimental":false},{"id":"receipt","group":"after","state":"no","evidence":null,"door":null,"weight":7.5,"points":0,"experimental":false},{"id":"feedback","group":"unscored","state":"na","evidence":null,"door":null,"weight":0,"points":0,"experimental":false},{"id":"subscription","group":"after","state":"na","evidence":null,"door":null,"weight":0,"points":0,"experimental":false},{"id":"vouchers","group":"unscored","state":"na","evidence":null,"door":null,"weight":0,"points":0,"experimental":false},{"id":"waitlist","group":"unscored","state":"na","evidence":null,"door":null,"weight":0,"points":0,"experimental":false},{"id":"support","group":"unscored","state":"na","evidence":null,"door":null,"weight":0,"points":0,"experimental":false},{"id":"policies","group":"readable","state":"na","evidence":null,"door":null,"weight":0,"points":0,"experimental":false}],"fixes":[{"capability":"message","points":14,"title":"Let agents send you a message","how":"Publish a door where an agent can ask a question before buying or raise a problem after it: a tool such as send_message or create_support_ticket on your UCP door at https://www.zara.cn/.well-known/ucp, a support service with an MCP server declared in your UCP profile, or an agent inbox."},{"capability":"catalogue","points":11,"title":"Publish your services and prices for machines","how":"Publish your catalogue with its prices on your UCP door at https://www.zara.cn/.well-known/ucp."},{"capability":"change","points":8,"title":"Let agents change a booking or an order","how":"Publish order management with changes to an order on your UCP door at https://www.zara.cn/.well-known/ucp, or add a tool or operation such as update_order."},{"capability":"cancel","points":8,"title":"Let agents cancel","how":"Publish order management with cancelling an order on your UCP door at https://www.zara.cn/.well-known/ucp, and publish your cancellation policy."},{"capability":"return","points":8,"title":"Let agents start a return or refund","how":"Publish returns on your UCP door at https://www.zara.cn/.well-known/ucp, and mark up your returns policy (schema.org MerchantReturnPolicy)."},{"capability":"receipt","points":8,"title":"Let agents get a receipt or invoice","how":"Add a tool or operation such as get_invoice on your UCP door at https://www.zara.cn/.well-known/ucp."},{"capability":"availability","points":6,"title":"Let agents check availability","how":"Publish stock with your catalogue on your UCP door at https://www.zara.cn/.well-known/ucp."},{"capability":"track","points":6,"title":"Let agents see the status","how":"Publish order management with an order's status on your UCP door at https://www.zara.cn/.well-known/ucp."}],"web_person_message":"Subject: What AI agents can do on zara.cn: 33/100\n\nHello,\n\nI checked zara.cn with Surfing Dog on 2026-10-14. It reads a website the way an AI assistant does when a customer asks it to order, and scores how far it can go: 33/100 (D), counted as a shop.\nFull result: https://surfingdog.ai/b/zara.cn\n\nAgents can already: find the business, order and pay.\n\nWhat's missing, biggest gain at the top:\n1. Publish what you offer, with prices, for machines (+11 points)\n   What counts: list_services, list_products, search_shop_catalog. schema.org Product, Service, Menu or MenuItem with an Offer price and currency, on pages we read; a UCP catalog.\n   Mark up each product, service or menu item with an Offer that has a price and a currency, on a page linked from your homepage.\n2. Let agents send you a message (+14 points)\n   What counts: send_message, contact, ask_question, create_support_ticket, POST /messages. An agent inbox, an A2A agent card, or a tool that sends you a message or opens a support ticket, on an MCP server of your own or one your UCP profile declares as a service. Email, phone, forms and chat widgets are made for people, so they don't count.\n   Add send_message to your MCP server, or publish an A2A agent card at /.well-known/agent-card.json.\n3. Let agents change a booking or an order (+8 points)\n   What counts: reschedule_booking, update_booking, change_reservation, update_order, modify_order, PATCH /bookings/{id}, PATCH /orders/{id}. An inbox that takes bookings or orders.\n   Add reschedule_booking or update_order next to the tool that creates the booking or the order.\n4. Let agents cancel (+8 points)\n   What counts: cancel_booking, cancel_order, cancel_membership, DELETE /bookings/{id}, DELETE /orders/{id}. An inbox that takes bookings or orders.\n   Add cancel_booking or cancel_order next to the tool that creates it, and state your cancellation terms in words.\n5. Let agents start a return or a refund (+8 points)\n   What counts: request_return, start_return, request_refund, create_return, POST /returns. A UCP return capability.\n   Add request_return on your MCP server or in your OpenAPI document, and mark up your returns policy (MerchantReturnPolicy).\n\nInstalling Surfing Dog Inbox, free and open source, would let agents message you: +14 points under the published rules, once zara.cn points to it. Orders placed in your own checkout stay there: changing, cancelling, tracking, returning or getting receipts for them needs a door in that system.\nHow it works: https://surfingdog.ai/inbox/ · How to install it: https://surfingdog.ai/install.md\n\nAlready fine: your UCP door counts; nothing to change there.\n\nOnce a change is live, open https://surfingdog.ai/b/zara.cn and choose \"Check again\": a fresh read can be asked for a few minutes after the last one.\nHow the score works: https://surfingdog.ai/v1/score-rules. It's not a certification; it's what the site and its doors said on 2026-10-14.\n\nThanks\n","rank":{"text":"#5,142 among shop businesses","scope":{"group":"shop"},"position":5142,"of":7908,"overall":{"position":5266,"of":181413}},"indexable":true,"not_certification":"This is not a certification: it is what our crawler read on zara.cn's own site and doors on 2026-10-14, scored by the published rules. Nobody can pay for a score or a place.","badge":{"svg":"https://surfingdog.ai/badge/zara.cn.svg","snippet":"\u003ca href=\"https://surfingdog.ai/b/zara.cn\"\u003e\u003cimg src=\"https://surfingdog.ai/badge/zara.cn.svg\" alt=\"Agentic score, checked by Surfing Dog\" height=\"20\"\u003e\u003c/a\u003e"},"owner":{"claim":"https://surfingdog.ai/bot#claim","hide":"call update_business with score_page set to hidden, with the listing's claim token or a proof","opt_out":"https://surfingdog.ai/bot#stop"},"guide":{"note":"fixes: single changes under the rules; guide.lines: suggested steps.","gates":[],"headline":"zara.cn offers agents a way to order; we found no way to change, cancel or track it afterwards.","lines":[{"capability":"catalogue","title":"Publish what you offer, with prices, for machines","points":11,"state":"no","effort":0,"counts":"list_services, list_products, search_shop_catalog. schema.org Product, Service, Menu or MenuItem with an Offer price and currency, on pages we read; a UCP catalog.","guide_url":"https://surfingdog.ai/guides/business-details-for-ai/"},{"capability":"message","title":"Let agents send you a message","points":14,"state":"no","effort":3,"counts":"send_message, contact, ask_question, create_support_ticket, POST /messages. An agent inbox, an A2A agent card, or a tool that sends you a message or opens a support ticket, on an MCP server of your own or one your UCP profile declares as a service. Email, phone, forms and chat widgets are made for people, so they don't count.","guide_url":"https://surfingdog.ai/guides/ai-assistant-messages-and-quotes/"},{"capability":"change","title":"Let agents change a booking or an order","points":8,"state":"no","effort":3,"counts":"reschedule_booking, update_booking, change_reservation, update_order, modify_order, PATCH /bookings/{id}, PATCH /orders/{id}. An inbox that takes bookings or orders.","guide_url":"https://surfingdog.ai/guides/sell-through-ai-assistants/#after"},{"capability":"cancel","title":"Let agents cancel","points":8,"state":"no","effort":3,"counts":"cancel_booking, cancel_order, cancel_membership, DELETE /bookings/{id}, DELETE /orders/{id}. An inbox that takes bookings or orders.","guide_url":"https://surfingdog.ai/guides/sell-through-ai-assistants/#after"},{"capability":"return","title":"Let agents start a return or a refund","points":8,"state":"no","effort":3,"counts":"request_return, start_return, request_refund, create_return, POST /returns. A UCP return capability.","guide_url":"https://surfingdog.ai/guides/sell-through-ai-assistants/#after"}],"cut":[],"inbox":{"line":"Installing Surfing Dog Inbox, free and open source, would let agents message you: +14 points under the published rules, once zara.cn points to it. Orders placed in your own checkout stay there: changing, cancelling, tracking, returning or getting receipts for them needs a door in that system.","types":["message","quote_request"],"closes":["message"],"points":14,"extras":[],"installed":false,"about":"https://surfingdog.ai/inbox/","install":"https://surfingdog.ai/install.md"}},"again":{"allowed":true,"how":"Press \"Check again\" on the result page, or call check_business with fresh set to true."},"report":{"tool":"report_door","url":"https://network.surfingdog.ai/v1/door-reports","guide":"https://network.surfingdog.ai/report.md","reward":"Your reports make us re-check doors, so your searches send you to doors that work. When a door's answer carries a token, keep it and send it with your report: it is your proof of what the business answered."}}